About
Us
Newman &
Associates, LLC is a marketing research firm that specializes in
modeling and quantifying the behavior of Internet users. We offer
clients the opportunity to collect information on their Internet
customers electronically in a cost-effective manner through the
use of an innovative system called CPS
- Customer Profiling System1:
This innovative system allows you to create strategic databases
that:
-
Profiles
customers according to their needs
-
Connects
your customers' needs to strategic actions
-
Increases
customer satisfaction and retention
-
Quantifies your
existing advertising and marketing strategies
Here's
how it works:
-
The
CPS system is flexible and computer-generated.
-
It
is based on a statistical modeling procedure.
-
The
system is questionnaire driven.
-
It
meets the unique characteristics of your customers.
-
It
identifies who your customers are.
-
Why
they choose to do business with you.
-
What
actions need to be taken to retain your
current customers, and attract new ones.
-
CPS
has been tested on over 20,000 people.
Copyright 1997 Newman & Associates, L.L.C.
1
This service mark is owned by Newman & Associates, LLC
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